The Magic of Chocolate Chocolate must be a main contender for the world’s favourite flavour, the only other I can immediately think of which has such wide acceptance is peppermint. Why is this, why is chocolate so “Magic”, so widely accepted by people of such a wide range of cultures which are so different in …
Tag Archive: Chocolate
Nov 29
Refining Chocolate and Compound Coatings
Chocolate Refining – a review of appropriate technology There are a number of technologies available for making chocolate (and similar vegetable fat based coatings) but they differ considerably in their application, particularly in their suitability for different scales of operation and the degree of product flexibility required. Most of the issues around scale are associated …
Sep 18
Satisfying the Customer and Consumer – Vital for any Business
The Route to Success – Satisfying the Customer and Consumer Satisfying the customer and consumer is a fundamental step to success in any business. The product you offer must generate an image of Desirability, Quality, Trust, Consistency, Service and Value. Whilst there is reasonable and logical emphasis on satisfying and motivating the consumer, the customer …
Jul 31
Make your Chocolate stand out from the crowd
Many small and medium sized producers of chocolate products rely either on chocolate purchased from a third party or a recipe and set of ingredients which have a long history within their company. These products are often very “anonymous”, they lack character, that spark which will make the consumer remember them as an exceptional product. …
Mar 27
So You Want to Start a Chocolate Business – Part 2, Products!
It is not possible to cover in any detail all the myriad of possibilities which there are for products in the confectionery business in an article such as this. There are some basic ideas and guidance here, but unless you are reasonably experienced in all aspects of the industry you will need to seek advice …
Mar 27
So… you want to start a Chocolate Business – Part 1
Lots of people want to start a chocolate business; it is one of the most frequent enquiries which come to my inbox. I can understand why, I’ve worked in chocolate most of my career and I’m still as entranced by it today as I was when I started. So what do you start with? …
Jan 02
New Directions
New Product Directions – Some Challenging Thoughts for the Future The challenge and opportunity exists to change the whole direction of Chocolate and Confectionery development and to offer the consumer a series of radical new choices, relevant to now and the future rather than being rooted in the past. This also signals the opportunity for …